Cookies
Click “OK” to agree to the processing of cookies and website usage data required for analytics purposes.
You may disable cookie processing in your browser settings.
Our History.
Key Milestones
1998
Own mattress manufacturing facility opened in Kovrov.
1990
The company was founded. The Askona brand was established.
The company began supplying mattresses produced by a shipbuilding plant as part of a post-conversion initiative to furniture manufacturers.
The company began supplying mattresses produced by a shipbuilding plant as part of a post-conversion initiative to furniture manufacturers.
2003
A supply contract was signed with Swedish corporation IKEA.
The first retail showroom was opened in Vladimir.
The first retail showroom was opened in Vladimir.
2005
A factory was built in Novosibirsk, increasing production capacity to 1,000 mattresses per day.
2006
On December 16, a major fire completely destroyed Askona’s mattress production facility.
An event that would have been catastrophic for most companies became a catalyst for large-scale modernization, acquisition of advanced equipment, and expansion into new production areas.
The first mattress was manufactured just two weeks after the fire.
An event that would have been catastrophic for most companies became a catalyst for large-scale modernization, acquisition of advanced equipment, and expansion into new production areas.
The first mattress was manufactured just two weeks after the fire.
2010
The first mattress Quality Control Laboratory in Russia was opened, testing products for compliance with European standards.
2014
Askona
The first flagship showroom in Moscow opened, covering more than 1,000 sq. m., becoming the largest sleep products showroom in Eastern Europe and presenting the full Askona product portfolio.
Askona also launched its own sofa manufacturing facility, where all sofa models are equipped with anatomical mattresses.
Dobrograd
The Dobrograd project was launched.
Resort infrastructure operations began, including the opening of the Dobrograd Family Recreation Park and the Dobrograd Restaurant.
The first flagship showroom in Moscow opened, covering more than 1,000 sq. m., becoming the largest sleep products showroom in Eastern Europe and presenting the full Askona product portfolio.
Askona also launched its own sofa manufacturing facility, where all sofa models are equipped with anatomical mattresses.
Dobrograd
The Dobrograd project was launched.
Resort infrastructure operations began, including the opening of the Dobrograd Family Recreation Park and the Dobrograd Restaurant.
2015
Askona
Askona entered the Top 10 Best Franchises ranking by independent portal Beboss.ru and became the only furniture franchisor included in the list.
Healthcare
The First Clinical Medical Center opened its doors to patients for the first time.
Askona entered the Top 10 Best Franchises ranking by independent portal Beboss.ru and became the only furniture franchisor included in the list.
Healthcare
The First Clinical Medical Center opened its doors to patients for the first time.
2016
Askona
Askona launched a new business direction — in-house case furniture manufacturing.
Askona entered the Top 5 in the Beboss.ru “Top 100 Franchises” ranking, one of the most comprehensive franchise ratings in Russia, evaluating companies across more than 30 criteria.
Dobrograd
Dobrograd Airport was opened.
Dobrograd hosted the “Russia – Sporting Power” Forum with participation of the President of the Russian Federation.
The Dobrograd Park Hotel, Lake Building, and the Summer Water Theater were opened.
Prodobro Foundation
The Prodobro Charitable Foundation was established.
Askona launched a new business direction — in-house case furniture manufacturing.
Askona entered the Top 5 in the Beboss.ru “Top 100 Franchises” ranking, one of the most comprehensive franchise ratings in Russia, evaluating companies across more than 30 criteria.
Dobrograd
Dobrograd Airport was opened.
Dobrograd hosted the “Russia – Sporting Power” Forum with participation of the President of the Russian Federation.
The Dobrograd Park Hotel, Lake Building, and the Summer Water Theater were opened.
Prodobro Foundation
The Prodobro Charitable Foundation was established.
2017
Askona
Askona opened its first representative office in the Republic of Belarus.
Askona ranked 3rd in the Beboss.ru “Top 100 Franchises 2017” ranking.
Askona opened its first representative office in the Republic of Belarus.
Askona ranked 3rd in the Beboss.ru “Top 100 Franchises 2017” ranking.
2018
Askona
Askona opened its first representative office in Kazakhstan.
Askona opened its first representative office in Kazakhstan.
2019
Askona
In July, Askona introduced an innovative “Smart Bedroom” concept within the Sleep Askona direction, integrating a comprehensive healthy sleep ecosystem.
Healthcare
The Government of the Sakhalin Region signed a cooperation agreement with the First Clinical Medical Center for telemedicine consultations and medical expert panels.
The Center won the Russian Ministry of Health competition “Towards the World” as the best provider in the international medical tourism market.
In July, Askona introduced an innovative “Smart Bedroom” concept within the Sleep Askona direction, integrating a comprehensive healthy sleep ecosystem.
Healthcare
The Government of the Sakhalin Region signed a cooperation agreement with the First Clinical Medical Center for telemedicine consultations and medical expert panels.
The Center won the Russian Ministry of Health competition “Towards the World” as the best provider in the international medical tourism market.
2020
Askona
In response to the COVID-19 pandemic, Askona organized the production of personal protective equipment (PPE).
Askona entered the Top 10 omnichannel retailers in the home and renovation category.
Production of the “Askona iSense” smart sleep system with integrated sleep health monitoring was launched.
Healthcare
A Center for Head and Neck Surgery and Reconstructive Microsurgery was opened at the First Clinical Medical Center — the first public-private partnership project of this scale in the Central Federal District.
The Center became a finalist in the “Top 10 Innovations in Healthcare” competition organized by the Roscongress Foundation in cooperation with the Ministry of Health of the Russian Federation and the Skolkovo Foundation.
The Center ranked among the Top 5 Russian data providers for the European Helicobacter pylori treatment evaluation study (EHSG).
In response to the COVID-19 pandemic, Askona organized the production of personal protective equipment (PPE).
Askona entered the Top 10 omnichannel retailers in the home and renovation category.
Production of the “Askona iSense” smart sleep system with integrated sleep health monitoring was launched.
Healthcare
A Center for Head and Neck Surgery and Reconstructive Microsurgery was opened at the First Clinical Medical Center — the first public-private partnership project of this scale in the Central Federal District.
The Center became a finalist in the “Top 10 Innovations in Healthcare” competition organized by the Roscongress Foundation in cooperation with the Ministry of Health of the Russian Federation and the Skolkovo Foundation.
The Center ranked among the Top 5 Russian data providers for the European Helicobacter pylori treatment evaluation study (EHSG).
2021
Askona
Askona received the prestigious “Brand No.1” award in the “Mattresses” category for the sixth time.
A new factory was launched, becoming the tenth production site and the third specialized anatomical mattress factory.
Healthcare
Emergency and urgent care services were launched at the First Clinical Medical Center.
Dobrograd
A government resolution was issued establishing the Dobrograd-1 Special Economic Zone.
Education
The private MIR School opened in Dobrograd.
Corporate Services
The Askona Life Group Shared Service Center was launched.
Askona received the prestigious “Brand No.1” award in the “Mattresses” category for the sixth time.
A new factory was launched, becoming the tenth production site and the third specialized anatomical mattress factory.
Healthcare
Emergency and urgent care services were launched at the First Clinical Medical Center.
Dobrograd
A government resolution was issued establishing the Dobrograd-1 Special Economic Zone.
Education
The private MIR School opened in Dobrograd.
Corporate Services
The Askona Life Group Shared Service Center was launched.
2022
Askona
Askona opened Russia’s largest flagship sleep products showroom (1,736 sq. m.) at Aviapark Mall in Moscow.
Askona launched the separate sleep brand buyson for marketplace distribution, with products available on Ozon, Wildberries, Yandex Market, AliExpress, SberMegaMarket, and Avito.
Askona’s retail network launched operations in Azerbaijan and Uzbekistan.
Hospitality & Recreation
A golf resort was opened in Dobrograd.
Askona opened Russia’s largest flagship sleep products showroom (1,736 sq. m.) at Aviapark Mall in Moscow.
Askona launched the separate sleep brand buyson for marketplace distribution, with products available on Ozon, Wildberries, Yandex Market, AliExpress, SberMegaMarket, and Avito.
Askona’s retail network launched operations in Azerbaijan and Uzbekistan.
Hospitality & Recreation
A golf resort was opened in Dobrograd.
2023
Askona
The first Askona Home furniture and home goods hypermarket opened at Columbus Mall (Moscow), offering more than 8,000 product SKUs across 5,000 sq. m.
Askona received the “Brand No.1” award for the seventh time in the “Mattresses” category and for the second time in the “Pillows” category.
Askona launched e-commerce operations in China and entered the UAE market.
Education
A private MIR kindergarten opened in Dobrograd.
The Corporate University project was launched.
Hospitality & Recreation
The largest wake park in Europe was opened.
The Grand Building and Village cottages were opened at the Dobrograd Park Hotel.
FoodTech
The project implementation phase began.
The first Askona Home furniture and home goods hypermarket opened at Columbus Mall (Moscow), offering more than 8,000 product SKUs across 5,000 sq. m.
Askona received the “Brand No.1” award for the seventh time in the “Mattresses” category and for the second time in the “Pillows” category.
Askona launched e-commerce operations in China and entered the UAE market.
Education
A private MIR kindergarten opened in Dobrograd.
The Corporate University project was launched.
Hospitality & Recreation
The largest wake park in Europe was opened.
The Grand Building and Village cottages were opened at the Dobrograd Park Hotel.
FoodTech
The project implementation phase began.
2024
Askona
The second Askona Home hypermarket opened in September at City-Park Grad Mall (Voronezh).
The third Askona Home hypermarket opened in December at Aviapark Mall (Moscow).
Education
The first municipal school opened in Dobrograd.
The International Business School “Gorki” was launched.
Askona Life Group launched its first long-term executive modular education program — “Corporate MBA.”
A network cooperation agreement was signed between the private MIR School and Kindergarten and the Dobrograd Municipal Gymnasium.
Healthcare
A branch of the First Clinical Medical Center was opened in Vyazniki.
Dobrograd
The Agency for Strategic Initiatives (ASI) presented a Practical Guide on the creation and management of new cities, developed based on the Dobrograd model.
Dobrograd received the “My Brand – 2024” award.
The second Askona Home hypermarket opened in September at City-Park Grad Mall (Voronezh).
The third Askona Home hypermarket opened in December at Aviapark Mall (Moscow).
Education
The first municipal school opened in Dobrograd.
The International Business School “Gorki” was launched.
Askona Life Group launched its first long-term executive modular education program — “Corporate MBA.”
A network cooperation agreement was signed between the private MIR School and Kindergarten and the Dobrograd Municipal Gymnasium.
Healthcare
A branch of the First Clinical Medical Center was opened in Vyazniki.
Dobrograd
The Agency for Strategic Initiatives (ASI) presented a Practical Guide on the creation and management of new cities, developed based on the Dobrograd model.
Dobrograd received the “My Brand – 2024” award.
Askona Life Group
All rights reserved. © 2026
Contact Us
Askona Life Group Press Office